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I’m delighted to share our official case study documenting our recent international traning programme for Parker Hannifin. It demonstrates how it’s possible to design, develop and deliver a bespoke, highly customised programme, across 16 countries, and achieve according to the metrics that matter. Quality at every stage – conception, delivery, and sustainability – is what […]

An extract from our great remote sales webinar with byBrick – where we explored how to ‘earn the right’ to sell to your customer, a powerful technique to open and close every sales meeting and how to minimise your admin and data collection with automation – creating more time for your customers – and a lot more!

We’d talked about it, planned it, and sent all out the materials. We’d hired a well-appointed training room along with flipcharts, breakout rooms, and catering, all organised for the big day. There was even on-site parking. We were working with an ideal client, in an ideal environment, all set for two consecutive days in the classroom.

On March 23rd, the UK was locked down, and we could not deliver the training.

As the Covid-19 pandemic continues to have a serious impact on society, the economy you might be having more challenging customer conversations than usual.

Buying in training is a commitment, especially if you are a large, international company. There is so much to get right if the training is to be a success. You and your training supplier need to: Define the key learning outcomes. Involve key stakeholders across your various regions. Extrapolate client-specific examples and activities that will […]